Back in 2016, one of our founders faced a familiar struggle: he wanted to gift his mom something truly special for Mother's Day—not just a generic bouquet or necklace, but something that felt like her. He scrolled through endless stores, only to find the same mass-produced items everyone else was buying.
That's when the lightbulb hit: What if we made gifts that tell a story? Gifts that hold names, dates, inside jokes—little pieces of the people we love.
We started small: a tiny workshop, a few tools for engraving, and a promise to put "personal" back into "gifting." Our first order? A wooden photo frame engraved with "Mom + Lily, 2016" (for a daughter who wanted to honor her mom's first grandchild). When we got her note—"She cried when she saw it. This isn't just a frame—it's our story"—we knew we were onto something.